Color Management
 
 

To see a definition of Color Management as defined by Wikipedia, click here.

     By navigating to this page you are probably aware that color management has a lot to do maximizing the quality you get from a printed image. Now that you have chosen HS Photo as your Professional Photo Lab, there are several things you can do to help you see on your monitor what will actually print from our machines.

     Keep in mind that there are so many variables involved with this entire process that it is nearly impossible to be 100% calibrated to our proprietary software and printers. However, you should desire to see closely to what we see so that the adjustments you make to your images are not negative toward the final output.

     There is a lot of data out there on forums and search engines with regards to in-depth talk on color management and calibration. We are just providing you with the basics here so that you can get started with the process.

     Listed below are 3 basic steps you can take to help get your monitor calibrated with our printers. After following these steps we suggest sending in a few test prints so that you can see where you are, and if there is any fine tuning that may need to be done.

Step 1.      Calibrate Your Monitor Display.

     It’s a fact : out of the box, the color on your display is not as accurate as you think. Shadow details are lost, whites appear too cool or too warm. Prints aren’t even close to the screen. And the color varies from one monitor to the next (like the various TVs in an electronics store).You need to take control of your display since it’s the only place to view your digital data in its native form!

     This may be the most important of all the steps involved. This step does require you to purchase a combination of hardware and software. We use the X-Rite brand of devices here at HS. (Download product pdf here) Monitor calibration products can range from $180 to over $1000. If you don’t have anything at the moment, then even the entry level device is going to provide you with better results.

     You also need to make sure that your monitor will allow you to individually adjust your color for Red, Green, Blue, Brightness, and Contrast values.

     The main purpose for calibrating your monitor is to create a profile which will allow your monitor to display colors accurately within a certain color temperature and gamma setting. Most calibration software programs will start by asking you what your target values for Color Temperature and Gamma need to be. Here are the suggested target values for most all photographic printing.

The target value for color temperature is: 6500k

The target value for gamma is: 2.2

   

Step 2.      Create a custom Color Setting in PhotoShop

     Without getting very technical here, we have created a document that shows how your color settings should be set up. Simply follow the instructions in this pdf file and create a custom color setting to be used when correcting images that you are going to have printed at HS Photo.

Click here to download the Color Settings PDF.

   

Step 3.      Create a Custom Proof Setup in PhotoShop

     In order to start the proof setup you will begin by downloading our printer profile. (Do not embed this profile into your image file. This file is for viewing the difference between your image on screen and your image printed on our printer before color correction as illustrated in the Proof Setup PDF.)

Click here to download the HS Photo Master Printer ICC Profile for soft proofing

     After saving the zipped file to your computer, you then will need to extract the file "HSPhoto_SRP30_SEnd_mod.icm" and place it in to your application's ICC profile folder.


For Adobe Photoshop:

On Microsoft Windows systems the location to place this file is:

C:\Program Files\Common Files\Adobe\Color\Profiles

On Apple Macintosh systems the location to place this file is: MacintoshHD/Library/Application Support/Adobe/Color/Profiles

Click here to download the Proof Setup PDF for you to view for creating the Proof Setup. Follow the instructions and setup your screen to look like the screen capture in this document.

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